“The market is continuing to adjust based on the needs of an
aging baby boomer generation,” says WETSTYLE’s Wolinsky.
“It is certainly top of mind for us as we design future collections
and enhance our older lines.” In fact, WETSTYLE already boasts
no-threshold shower bases and handsome, minimalist shower
seats that are freestanding or foldable wall-hung. And, four years
ago, the manufacturer launched a revolutionary material for its
tubs and shower bases called WETMAR BiO that is inherently
slip resistant whether matte or high-gloss in finish. The durable
material also is environmentally friendly, composed of 50-percent
natural stone and 50-percent bio-based vegetable (soy and corn,
to be exact) resin.
“As home values increase, people have
more confidence in investing in their
homes—and the kitchen and bath remain
the areas that garner the best return
on this investment.”
are top of mind
at WETS TYLE.